IS THAT BLACK ENOUGH FOR YOU?!?!

Partnership
Written By Arielle Vavasseur

Is That Black Enough For You?!? for BLK MKT
Vintage

Client: NETFLIX

To celebrate the release of Elvis Mitchell’s Is That Black Enough For You?!?, we built a partnership with Netflix and Brooklyn-based vintage retailer BLK MKT Vintage. The collaboration included a weekend gallery curated by BLK MKT Vintage that explored the evolution – and revolution – of Black cinema in the 1970s, the iconic decade the documentary examines. The exhibition opened with a private preview event for New York creatives aimed at illuminating the influence this iconic era of Black representation had on the world.

Watch our recap video with @StrongBlackLead here

 
 

“So much of our work as curators and vintage aficionados is about bridging Black history, collective memory, and cultural production to the contemporary moment and that’s precisely what Elvis has achieved.”

Kiyanna & Jannah, Owners, BLK MKT Vintage

 
 

our PROJECT SCOPE

With the goal of celebrating the contributions and brilliance of Black filmmakers and creators during the 1970s, our project scope included:

  • Concept ideation

  • Activation production

  • Partnership development and management 

  • Digital strategy

  • Project management

  • Copywriting  

 
 
 
Arielle Vavasseur
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